Notes.
The systems I build: what was slow, what I changed, and what the numbers did after.
10 posts
- SEOGoogle visits grew from 150 to 813 a monthWe paid for SEO content and published almost nothingWriters, agencies, months of waiting. Then I pointed a tool at our own Search Console and Google traffic grew six times.
- OutboundCold email replies went from 0.39% to 4.75%Stop emailing info@Our reply rate was 0.39%. After 3,360 of my own sends it was 4.75%. The biggest change was who we stopped writing to.
- OperationsClear processes raised our website price from $1k to $5k+Write the SOP before you hireBizeebay had no SOPs, no project system and no client reports. Fixing that let it charge five times more per site.
- ContentAn Instagram account that grew from 700 to 117k followersOne record per videoSource With Jordan ran on Drive folders and chat. You could not even search for a clip. The fix was one boring idea.
- ProductClients track their own orders, so they stopped emailing usThe answer was already in the CRMClients asked the same questions every week. Every answer was sitting in Zoho. So I gave each client a window into it.
- OutboundSending prospects a finished website, built in 5 minutesDo not describe the website. Send it.Cold emails ask a stranger to imagine better work. SitePitch built each prospect their new homepage first.
- ProductCafés can now see who used each discount codeDiscount codes nobody could trackFive Texas cafés emailed codes to fill their quiet hours and never knew who used them. Now every code has a name on it.
- OperationsSeven business dashboards merged into one screenSeven dashboards every morningChecking every tool still missed the stalled deal. One screen that shows what needs attention fixed it.
- ToolsReplaced 3 paid apps with tools I built myselfI stopped renting my toolsA screen recorder, a voice typer and a video drive. Three subscriptions I replaced with small tools I own.